“We all look to be something great and leave our mark on this world,” says John Keatley, celebrated Seattle-based portrait photographer. Photography was a side hobby for Keatley until a chance conversation awoke his passion to pursue it professionally. But it hasn’t always been easy. In a field where technical and editorial skills are commonplace, it is difficult to create a voice that is unique to the artist.

In his talk, Keatley shares the importance of truly knowing oneself and being authentic in the work that we produce as the key to lasting success — a guiding message that is relevant to us all irrespective of profession.