The Inadvertent Multigenerational Family Business: Secrets of Longevity

The Inadvertent Multigenerational Family Business: Secrets of Longevity

Multigenerational family businesses are a testament to the Evergreen 7Ps, particularly their importance through decades, if not a century, of technological advances, economic cycles, interpersonal family dynamics and competition both domestically and abroad.

Tugboat Institute Summit guest speaker Spencer Burke is an expert in guiding families and their businesses through these inevitable challenges in his work at The St. Louis Trust Company and Washington University in St. Louis. His deep understanding of their history and practices has allowed him to synthesize and share specific strategies that enable multigenerational businesses to thrive for the long haul. As Burke states in his talk, “It’s not a straight line. … Sometimes you need to reinvent yourself and keep moving forward.”

More Articles and Videos

From One Store to $1B+ Southern California Institution: The Evergreen Journey of Northgate Market

  • Ryan Drew
  • Tugboat Institute
October 14, 2025

Patience, Purpose, and the Path to Growth

  • Bobby Jenkins
  • ABC Home & Commercial Services
October 07, 2025

Launching New Ventures in a Legacy Business

  • René Ancinas
  • Port Blakely
September 30, 2025

Profit with Purpose: Pricing Tactics for an Evergreen® Business

  • Adam Echter
  • Simon-Kucher & Partners
September 23, 2025

Supporting Evergreen® leaders, their teams, and their companies through recognition, experiences, publications and programs to bring inspiration, new ideas, and proven best practices about business, family and life.