VIDEO: You Can Grow Your Own Way

VIDEO: You Can Grow Your Own Way

Zingerman’s Deli co-founders Paul Saginaw and Ari Weinzweig vowed that the business they started in 1982 would always stand on its own. The Zingerman’s experience could never be replicated. But after 10 years of growth, sales flattened and esprit de corps fizzled. One of the reasons: Good workers didn’t have room to advance into leadership.

So Saginaw and Weinzweig crafted a new vision that allowed ambitious employees to become managing partners of independent businesses under the Zingerman’s brand. Today, the Zingerman’s Community of Businesses consists of 10 such operations. This arrangement has allowed the company to stay Evergreen and experience steady paced growth.

More Articles and Videos

Get to Know Stotz Equipment, the 2024 Evergreen Company of the Year®

November 04, 2025

To Lead Change, Start with The Why

  • Ethan Mitnick
  • SchoolKit
October 28, 2025

From Vader to Evergreen: A CEO’s Journey to Enlightened Ownership

  • Mark Steele
  • Craftsmen Industries, Inc.
October 21, 2025

From One Store to $1B+ Southern California Institution: The Evergreen Journey of Northgate Market

  • Ryan Drew
  • Tugboat Institute
October 14, 2025

Supporting Evergreen® leaders, their teams, and their companies through recognition, experiences, publications and programs to bring inspiration, new ideas, and proven best practices about business, family and life.