Stephen M.R. Covey has been a student of leadership his whole life; his father, Stephen R. Covey, was the author of the enormously popular book, The 7 Habits of Highly Effective People. Through his own work, which includes the NYT bestselling The Speed of Trust and more recently, Trust & Inspire: How Truly Great Leaders Unleash Greatness in Others, Stephen has spent his career observing and studying effective leadership and its hallmarks. His insights are profound.

In this Tugboat Institute® talk, Stephen shares the core of his message from Trust & Inspire. According to Stephen, many of today’s leaders continue to operate in the style of yesterday’s leaders, which he calls Command & Control. However, the world has changed. Employees at all levels are motivated by Purpose and seek personal growth and fulfillment through their work. By tapping into this, each of us has the capacity to be great. The key to guiding us to our own greatness is leadership that leans into the Trust & Inspire style instead.

Watch and understand the power of Trust & Inspire, and take away specific strategies to begin unleashing greatness in your team.